New Web Site Development Worksheet

A web site reflects the business or organization it represents 24 hours a day, 7 days a week. A good web site starts with good plan. In addition, a thoughtful web planning process is a wonderful opportunity to gain a fresh perspective on your business.

  • If you do not have a web site:
    • What will be the benefits of online exposure?
    • Who would you like to reach? (Audience)
    • What will your site's main function be?
      • Promotional space
      • Fund Raising
      • eCommerce
      • Research and Development
      • Informational
    • How would your audience use your site?
      • Articles
      • Photography
      • Chat forums
      • eCommerce
    • Why would they come back to your site?
  • Do you have a web site and are considering a new site?
    • How will your new site improve what you already have?
    • What can a new site offer your audience that your existing site does not?
  • How do you want your site to look?
    • Do you have an established color theme?
    • Do you want your web site to be different? The same?
  • Managing the content
    • What types of content will your site include?
    • How will this content be organized?
    • Have you looked at other web sites? What web sites did you like and why? Which sites did you dislike and why?
  • What is your budget?
    • Set-up fees are different than maintenance. 99% of the expense of a web site is in the maintenance. Taking the time to set up an easy to use system will easily pay for itself over time.
    • Who will maintain your site? What kind of skill base are they going to have to have?